ScreenX's new 270-degree screen will soon be launched in Dubai.
Movie enthusiasts in the UAE will soon be able to enjoy their favorite movies in unrivaled quality on the ScreenX 270-degree screen that opens this year at Reel Cinemas at The Dubai Mall, the world's largest and most visited shopping and entertainment center. This will be one of the first ScreenX in the region.
ScreenX was launched in 2012 as one of the “cinema formats of the future” along with 4DX multi-sensor technology. ScreenX expands the familiar scope of the movie screen, creating a breathtaking, panoramic image. Today, ScreenX is used in 142 cinemas around the world.
“ScreenX will be the leading addition to our technology collection, which will deliver stunning 360-degree panoramic viewing of films and strengthen our market leadership,” said Damien Lath, CEO of Emaar Entertainment.
“By opening the first such facility in Dubai Mall, we will provide an unrivaled cinematic experience that will change the way you go to the movies in the UAE,” said Bung-Hwan Choi, CJ 4DPLEX CEO.
