Women love mini. And it's not just about the length of the skirts. Miniature works of watchmaking and jewelry are also in favor with the fair sex. Paying tribute to the radiant and timeless beauty of femininity, Boucheron jewelry house has created a miniature jewelry watch Ma Jolie, striking in its elegance.
The model has a very small, from 19 to 28 mm, round case. The new "miniature" trend of the Boucheron house is another version of the "classic" and the overall vintage fashion. A return to such small forms is logical, given that in past centuries, decisively all watches, both female and male, were an order of magnitude smaller than modern ones. So that the watch does not look too formal, the watchmakers decorated them with white diamonds.
Ma Jolie’s small round watch features a quartz movement, mother-of-pearl dial, 18-carat pink gold case, diamonds and a gold or steel bracelet. The watch is water resistant to 30 meters.
Swiss watch Breguet Tradition Fusee Tourbillon
The first Swiss Breguet watches were created in 1775, and their fans were always famous and significant persons, down to kings and emperors.
The Tradition line is not only the history of the watch house, but also a courageous desire to develop new technological resources.
A distinctive feature of all models of this family is the protective system, called the "parachute". It was developed by Breguet and put into production in 1790. It is based on an elastic suspension bracket that protects its axis from wear. In fact, the parachute device is the ancestor of all modern shockproof devices.
The Breguet Fusee Tourbillon 7047 is equipped with a Breguet 569 caliber manual winding with an integrated fusee mechanism to ensure a constant and uniform tension of the winding spring. Another innovative feature of this mechanism was the power reserve indicator, located at the 10 o'clock position. The power reserve of the mechanism is 50 hours. The watch case is made of platinum of the 950th test, its diameter is 41 mm, and its thickness is 16.2 mm. Water resistance is 300 m. The watch is equipped with an alligator leather strap and a yellow gold clasp.
Harry Winston Time Rhythm
Harry Winston has released a unique series of watches dedicated to the evolution of watchmaking. Each model is an expression of the essence of watchmaking craftsmanship and the desire for innovation, combines the best features of Swiss watchmaking and the highest level of jewelry work.
The women's watch “Avenue Squared A2 New York” embodies the frantic pace of New York life and is an abstract iconic watch design by Harry Winston. On the dial with time display in two time zones, placed on a powerful and at the same time feminine case, lines and forms are wonderfully intertwined.
The abstract design and severity of the matte and blackened silver finishes are emphasized by the brilliance of diamonds, visually giving the watch more volume and purity. Exceptionally luxurious and feminine version, fully decorated with diamonds, released in a limited edition of 20 pieces. Decorated with round and baguette-cut diamonds weighing more than 7 carats, this watch expresses the essence of luxury. 
Zenith: Caliber 135
Among the many technical inventions in watchmaking, which appeared thanks to Zenith experts, the mechanism, called the “Caliber 35”, stands out. This "caliber", created back in 1948, for five years was awarded the Prize of the Neuchatel Observatory for outstanding accuracy and was recognized as the best manual winding movement in the history of watchmaking.
In November 2009, the watch world celebrated the centenary of Efrem Jobin, creator of caliber 135, which was installed only in exclusive watches and in very limited quantities. Efrem Jobin is without a doubt the oldest living watchmaker alive today.
For all the years after the invention, only 11 thousand calibers of 135 were produced. Zenith decided to mark the centenary of the master with the release of a special series of watches in the amount of 100 copies, and the number 100 was presented to the hero of the day. This watch is equipped with an automatic winding with Elite 689. The watch case is made of 18 ct pink gold with sapphire crystal on both sides; the hands and hourly clock numbers are made of gold. The model is complemented by a handmade alligator leather strap with a gold clasp.
Tamed Whirlwind: Lange 1 Tourbillion Watch
The trilogy watches - Tourbograph “Pour le Merite”, Lange 1 Tourbillon and 1815 Moonphase, made of a new gold alloy, which has previously unattainable hardness, are proof that Ferdinand Adolph Lange’s heritage in watchmaking is enriched by the ingenuity and virtuoso skills of modern craftsmen.
The new 18-carat alloy - honey-colored gold - is about twice harder than other gold alloys: its hardness on the Vickers scale is more than 300. The balance bridge of the watch is made of the same material, and under it there is a spiral designed and manufactured in Lange workshops.
LANGE 1 TOURBILLON incorporates a design that provides instant balance stop in a rotating tourbillon carriage. It became the patented mechanism for stopping the second hand. This device is now used in the LANGE 1 TOURBILLON watch from the anniversary collection. The main distinguishing feature of the new masterpiece is the tourbillon holding rotor with a mirror-polished honey-colored gold bridge, which is ideally integrated into the dial.
The tourbillon rotor is held between two diamond patch stones. It was in this way that Ferdinand Adolf Lange once decided to celebrate a pocket watch of “1A” quality category.
Piaget Introduces New Piaget Polo Sport Watch
On the occasion of the 30th anniversary of one of its most famous models, Piaget has unveiled the new exquisite Piaget Polo FortyFive. Their sporty style is emphasized by the actual diameter of 45 mm, associated with 45 minutes of polo match, and the use of materials unusual for Piaget: titanium, rubber and steel. Despite such an unusual design, the craftsmen did not change the tradition of a high level of decoration, and the technical characteristics of the watches are not inferior to their aesthetic qualities. The model is equipped with a Piaget 800P automatic movement, a chronograph with a flyback function and a second time zone indicator.
During the creation of the Piaget Polo FortyFive model, the Polo design was completely rethought: new proportions, a new silhouette, a screw crown decorated with convex elements, buttons and a rubber-coated crown, a black PVD-coated rotor and a triple folding clasp with a lock .
Again Versace
The new “Versace 2010-2011” watch collection once again honors the sophistication and enchanting power of the famous Fashion House. Creativity and attention to detail are key to the manufacture of watches from Versace, combining fashionable, luxurious and exclusive features.
The search for a unique design led to the creation of Perpetuelle watches from the new collection. The round watch case attracts attention and expresses their bright personality.
The front side of the watch is covered with mother of pearl, reinforced with highlights and sunbeams, on which the Versace logo is located. The collection also has more luxurious and expensive versions of the Perpetuelle model. A scattering of diamonds kind of scatters on their front side, and in a more “heavier” version of jewelry, a diamond edging is also added to the case. The watch is water resistant to 3 ATM. The watch is equipped with a choice: either a bracelet, or a leather strap or an alligator leather strap.
Corum: Admiral's Cup Deep Hull 48 - For Ocean Depths
Created in 1960, the Admiral's Cup celebrates its 50th anniversary in 2010.
Specially for this date, CORUM is releasing for the first time a model intended for divers - Admiral's Cup Deep Hull 48. The case of the novelty has a characteristic 12-angled shape and its diameter is 48 mm. Made of titanium and easily recognizable by its bold design, it is equipped with a bezel rotating in one direction.
Other distinguishing features of this watch are the power reserve indicator, combined with a small second hand at 9 o’clock, unique water resistance up to 100 atmospheres (or 1000 meters), and easy reading of indicators in the dark thanks to the composition of Superluminova, which covers the indices and hands. This model also has a decompression valve, which during ascent eliminates the helium that builds up in the body when it is in the water for a long time. Without this ingenious system, the glass would crack due to the expansion of helium. The valve is located at 9.30 a.m. and is marked with an engraving of 1000 m.
In a wide case housed caliber CO947, a self-winding movement with a COSC certificate. For better saltwater resistance, the Admiral's Cup Deep Hull 48 features a black vulcanized rubber strap with a titanium clasp decorated with an engraved CORUM logo. The jubilee Admiral's Cup Deep Hull 48 is available in a limited edition of 500 pieces, and a black PVD-coated version is offered in a limited edition of 255 pieces.
Rado: Ceramica Digital Automatic
In 1989, the Rado Ceramica model, made entirely of ceramics, revolutionized watchmaking. Now the legendary watch is also offered with a digital display. In the new Rado model, digital display is harmoniously combined with the unique qualities of an exceptional material and the impeccable integrity of the elements characteristic of models from the Ceramica series. Digital time indication is carried out exclusively on the basis of an automatic mechanism that appears before the eye through a transparent back cover.
Superior technical performance combined with impeccable precision. The dial, glass, case and bracelet harmoniously merged together and, like a ceramic tape that carries to infinity, wrap around the wrist. Slightly curved sapphire crystal covers the entire case. The expressiveness of an impenetrable black surface is emphasized by the cleanliness of the outlines of electronic numbers. There is a function to display hours, minutes and dates.
Paco Rabanne watch for spring and summer 2010
The collection of new Paco Rabanne watches was the result of a collaboration between Paco Rabanne and Montres Ambre SA. Its characteristic features are a combination of urban traditions, as well as an active and independent life position.
The watch belongs to the unisex style, even if the model is presented in two sizes. Simple and clear forms, large and embossed cases are characteristic of both analog models and chronographs.
The most popular colors are brown, black and white matte and steel. The men's watch PRH 1001 is made in a military style. The model has a steel case and bracelet, a black dial and a quartz movement. Water resistant - 10 atmospheres.
Sports collection Longines Admiral Ceramic
In the sports collection of Longines, a well-known Swiss brand with a winged hourglass on the logo, new items have appeared, among which the Admiral series, which embodies the nobility of sports in which elegance, accuracy and beauty of movements dominate, are especially noteworthy.
The 24-hour Admiral Ceramic model with a second time zone has a gray or black ceramic welt. A self-winding movement is enclosed in a steel case, and a sapphire crystal protects a gray or black dial with a large “12”.
The bright red 24-hour hand instantly attracts attention and contrasts with the moon's glare of the dial. The models in this series are presented on a steel bracelet, with central links made of black or gray ceramic.
Tissot Lovely: shine in the eyes turns into a sensation on the arm
The new Tissot Lovely watch is an elegant cocktail of brilliant and sophisticated sizes and amazing finishes. As many as 37 Top Wesselton quality diamonds adorn this ladies watch with a shiny round case. The watch design combines the relevant elements of luxury and attractive charisma in equal proportions. They are filled with femininity and stylish personality.
The sextet of models offers a choice of colors and combinations of materials to create an individual style. A line of small metal rings of silver or gold color from stainless steel with a PVD coating forms a jewelry bracelet that combines with the metal of the case. As an alternative, you can choose a classic leather strap and buckle that will securely attach the Tissot Lovely watch to your hand.
Dials - silver or mother-of-pearl, complemented by the brilliance of diamonds. Tissot has created a new model of Tissot Lovely watches in accordance with spring-summer 2010 fashion trends. The watch is equipped with a Swiss quartz movement, scratch-resistant sapphire crystal, and a 316L stainless steel case. Water resistant - up to 30 m.
Chanel's J12 lineup is 10 years old!
In 2010, the famous French Chanel Fashion House celebrates the tenth anniversary of the release of its J12 watch lineup. The new Chanel watch in a ceramic case is called the J12 Retrograde Mysterieuse.
Outperforming its competitors, Retrograde Mysterieuse boasts not only an elegant black ceramic “costume” and jewelry elegance of details, but also unprecedented innovations.
In 2000, the development of the debut version of J12 was handled by a team of watchmakers led by Giulio Papi. 2010 - evolution is in full swing: the crown placed directly on the dial, the minute hand becomes retrograde, and in the area of “6 o’clock” an auxiliary counter appears with indices from 11 to 20. 
The trajectory is as follows: the first ten minutes - traditionally, from left to right, the next ten minutes - displays the counter, then, the arrow jumps to the mark of twenty minutes and continues to move.
The dial is “skeleton”. There is a tourbillon at 9 o’clock, and a power reserve indicator at 12. The watch is water resistant to 30 meters. This model is released in a limited edition of 10 pieces.
Men's collection of combined brands Bulgari, Daniel Roth and Gerald Genta
The new men's collection of the united in January of the current year brands Bulgari, Daniel Roth and Gerald Genta was released using calibers developed by the Swiss watch manufactory Manufacture du Sentier. The collection consists of seven mechanical watches with massive cases made in the form of octagons or ovals.
To put it simply in one phrase, the Octo Bi-Retro Steel Ceramic watch can be described as sporting, designed for an extremely active lifestyle. 43 mm steel case, ceramic bezel and crown with onyx cabochon.
Sapphire crystal is installed on the front and on the back case, which is fixed by eight pentagonal screws. The watch is equipped with an automatic manufactory mechanism GG7722, with a frequency of 28,800 vibrations per hour and a power reserve of 45 hours, and have features such as a "jumping" hour, retrograde minutes and date. On the dial, at 6 o’clock, there is the inscription “Gerald Genta”. Water resistant - up to 100 meters. The watch is presented on a strap made of black rubber with a triple folding steel clasp.
Davidoff: Elegant Chronograph Gent Automatic Chronograph Complication
Elegant male chronograph by Davidoff lives up to its name, at least the first part of the name: Gent - reduction from Gentleman.
Gent Automatic Chronograph Complication will appeal to those who are not used to settled life and spend most of their time in search of adventure. Thanks to integration into the basic ETA mechanism, Valjoux 7750 caliber, Soprod 753-24h module, the chronograph receives a second time zone with a 24-hour display. The case in the form of a light oval, the guilloche center of the dial, the purity of the lines, the concise marking of hour and minute indicators - all speak in favor of the classics. In addition, the watch mechanism has a Soprod 753-24h module on 25 precious stones, the rotor is decorated in the “Cotes de Geneve” style, the brand logo is engraved, the power reserve is 42 hours.
There are functions - hours, minutes, seconds, date window, chronograph. The case is made of 316L stainless steel and is 46 mm in diameter. Sapphire crystal, anti-reflective coating on the inside.Water resistance - 50 m. Superluminova luminescent coating is applied on arrows and pointers.
Hour, minute and small seconds at positions "6", "12" and "9 hours", respectively. Date window at 3 o’clock position. The watch is equipped with a brown alligator leather strap.
JaegerLeCoultre - for real men
The famous Swiss watchmaker Jaeger-LeCoultre introduced a new model in its famous Grande Reverso line - 986 Duodate.
The Grande Reverso 986 Duodate watch, unlike the previous models, has a rectangular case of 52 mm x 31.3 mm, a date window and a visually more understandable 24-hour indicator.
The decor of the dials has also changed - the “face” is now completely guilloche, and the multi-level “home time dial” has become “deeper” and richer. Water resistance remained the same - 30 meters. Manual winding movement JaegerLeCoultre caliber 986, power reserve 48 hours, frequency 28,800 vibrations per hour. The watch consists of 180 components and 19 stones. The height of the mechanism is 4.15 mm. The model is produced in two versions: stainless steel - 1,500 copies and 18 carat pink gold - 500 copies.
IWC: Da Vinci Chronograph Ceramic Elegance and High Technology
The world owes much to the great Italian scientist and brilliant artist Leonardo da Vinci. This "universal" genius from Tuscany created incomparable and beautiful masterpieces of art, studied and documented the laws of nature, created many architectural designs for buildings and drawings of machines, which for the most part, were far ahead of their time.
Fascinated and inspired by the Italian genius, the watchmakers of the Swiss manufacture IWC Schaffhausen have repeatedly called the particularly innovative models of their watches by the name of Da Vinci. The new model of the male chronograph - Da Vinci Chronograph Ceramic, made of specially "welded" ceramic recipe, was no exception. Watchmakers claim that this ceramics is durable, lightweight and does not store traces of touch. In addition, the model is complemented by a frame of polished titanium of the fifth degree of purification: a welt, crown and rectangular chronograph buttons are made of it.
The model has a type of caliber with automatic winding, the functions of hours, minutes, seconds, chronograph, a display with a date, luminous hands and numbers. Water resistant watches equipped with a black cloth strap, 30 m.
