FAVORITE DESIGNER OF RENATA LITVINOVA, BONDARCHUK AND POLINA GAGARINA ARE VETLANA ALEXANDER TEREKHOV HAS ALREADY 10 YEARS HAVE CREATED CLOTHING FOR WHICH ALL WHO KNOW IS REALLY REALLY. HIS CROWN ROOM IS THE AUTUMN-WINTER MAGIC BAR COLLECTION WITH AN ABILITY OF BLACK, Rhinestones and Paillettes, WHICH ALREADY MADE FUROR IN SAKS FIFTH AVENUE IN DUBAI.What awaits us in the autumn-winter collection 2015-2016?
The collection is called the Magic Bar, and despite the prevailing black color, it turned out to be bright and vibrant - with many Swarovski rhinestones, sequins and with interesting silhouettes.
Can you spot the DNA of your brand?
Femininity and sexuality.
During the creation of the collection, do you think of any qualities that the heroines should personify?
Of course! I am inspired by different women and heroines, embodying their images in my collections. The heroine of Alexander Terekhov is smart, successful, active, self-confident and with a great sense of humor. She knows how to be different.
Among the clients of the brand Alexander Terekhov are Renata Litvinova, Ingeborg Dapkunaite, Alsu, Polina Gagarina, Svetlana Bondarchuk. Do your tastes always match those of your customers?
My tastes cannot match the tastes of everyone. But I listen to the wishes of the customers, and we come to a common decision.
You travel a lot. What is the current picture of Russian women and Russian fashion in the world today?
Russian women are very beautiful and always look good and stylish.
How do you manage to maintain a balance between your own style and the requirements of the company with which you work?
Easy. I work with a wonderful team of people who love their job, I trust them, and they trust me.
Can you say that clothes today are a powerful tool for reflecting the status of a person?
The main thing in the clothes that you wear is to remain yourself. Not she shows you, but you her.
In Dubai, your brand clothing is presented at Saks Fifth Avenue. How do you rate brand sales in the Middle East?
It seems to me that people love us in the Middle East. Most of our dresses have elegant silhouettes, they look restrained and modest, which generally corresponds to oriental culture.
